atEvent Blog

New Feature: More Flexible and Powerful Marketing Consent

Marketing Consent, Product | 4 min read

We’re excited to announce our enhanced Marketing Consent functionality. atEvent customers now have ...

Preparing for CCPA: What’s on the Horizon for Marketing Consent?

Marketing Consent | 6 min read

The California Consumer Privacy Act (CCPA) fast approaching. Here's what digital marketers need to ...

Marketer to Marketer: Collecting Marketing Consent

Best Practices, Marketing Consent, Product | 6 min read

Consumer privacy is nothing new, and working in demand generation and growth marketing, I know how ...

Biggest Event Mistakes Businesses Can't Afford to make

Best Practices, Marketing Consent, Lead Capture | 5 min read

It’s 2019 and there are still so many big event marketing mistakes being made by businesses and ...

atEvent Central Is All-New and Better than Ever

Marketing Consent, Lead Capture, ABM for Events | 2 min read

You told us how we could improve atEvent Central and we got right to work to revamp our web ...

To-Do List for the California Consumer Privacy Act

Best Practices, Marketing Consent | 8 min read

Just when you thought you understood everything you needed to about GDPR and consumer privacy ...

GDPR & Data Privacy Take Center Stage at Events

Best Practices, Marketing Consent | 3 min read

From the scandal at Facebook to the enforcement of GDPR, privacy is at the front of everyone’s ...