In-person interactions are a critical component of the B2B sales process. Here’s how to build connections when live events aren’t an option.
Consumer privacy is nothing new, and working in demand generation and growth marketing, I know how important it is that my marketing communications are equipped with the proper consent features to ensure that the leads we’ve collected are open to receiving more information and content from us.
As a growth marketing specialist here at atEvent, sending marketing qualified leads to my sales team is very important to me. Read on for my top five tips for setting up your atEvent qualifiers.
Event Industry Insights | 8 min read
Our atEvent team was in attendance, along with the 25,000+ attendees at INBOUND 2018, where I sought to learn about this year’s top industry trends, new industry learnings and hot topics. Here were some of the highlights from my experience at INBOUND 2018.