atEvent

Check-in Time at Events is Important

Event Industry Insights, Event Marketing | 2 min read

The average visit to a company's booth at an event lasts under two minutes in total. Here's how ...

Why You Aren’t Getting Sales-Ready Leads from Events

Best Practices, Event Industry Insights | 6 min read

In a recent straw poll taken during our webinar, Connecting the Dots from Event to Sale, 72% of ...

'Socially Awkward' marketers should pay up at events for better results

Lead Capture, Event Marketing

Nearly 50% of tradeshow and event attendees indicate that social media is their primary channel to ...

Marketing Automation Has Yet to Reach Full Potential at Events

Best Practices | 2 min read

Last year alone, companies spent over $300 million on marketing automation tools and identified ...

Event Expert Spotlight : Colleen McLaughlin

Event Industry Insights, Event Marketing | 5 min read

We want you to come to the atEvent "In the Lead" blog to meet different influencers and ...

Mobile apps make or break prospect decisions at events

Best Practices | 2 min read

Consider the facts as you're debating what areas of your event marketing strategies you need to ...

Old fashioned practices are destroying leads at events

Event Industry Insights | 2 min read

Although the #1 goal of companies that exhibit at events is to generate sales leads and build ...

Check-in time at events is important for driving sales leads!

Best Practices | 2 min read

The average visit to a company's booth at an event lasts under two minutes in total. Here's how ...